<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	>

<channel>
	<title>Oje Ihonvbere: Communication Design</title>
	<atom:link href="http://www.threethehardway.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.threethehardway.com</link>
	<description>The personal portfolio, blog and resume of a Graphic Designer</description>
	<pubDate>Fri, 27 Jun 2008 02:58:19 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.5</generator>
	<language>en</language>
			<item>
		<title>My Honda Ruckus</title>
		<link>http://www.threethehardway.com/2008/06/26/my-honda-ruckus/</link>
		<comments>http://www.threethehardway.com/2008/06/26/my-honda-ruckus/#comments</comments>
		<pubDate>Fri, 27 Jun 2008 02:53:46 +0000</pubDate>
		<dc:creator>Oje</dc:creator>
		
		<category><![CDATA[Life]]></category>

		<guid isPermaLink="false">http://www.threethehardway.com/?p=179</guid>
		<description><![CDATA[
I posted a while ago about wanting a Honda Big Ruckus, well I found a community of owners of the regular Ruckus at Totalruckus.com, asked a bunch of questions and learned about what is capable with the thing and decided to go with the small one. I love it, and I&#8217;ve already dumped way too [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.threethehardway.com/wp-content/uploads/2008/06/ruck2-2.jpg" rel="lightbox"><img class="alignnone size-full wp-image-180" title="ruck2-2" src="http://www.threethehardway.com/wp-content/uploads/2008/06/ruck2-2.jpg" alt="" width="420" height="280" /></a></p>
<p>I posted a while ago about wanting a Honda Big Ruckus, well I found a community of owners of the regular Ruckus at Totalruckus.com, asked a bunch of questions and learned about what is capable with the thing and decided to go with the small one. I love it, and I&#8217;ve already dumped way too much into fixing it up the way I like.</p>
<p>So here&#8217;s just a quick picture of it, and I actually did a post about getting around NYC on a scooter for the Galison/Mudpuppy blog, <a href="http://galison.typepad.com/galison/2008/06/scooting-around.html">The Galiwag</a>. I will have a more detailed post about my new addiction another day.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.threethehardway.com/2008/06/26/my-honda-ruckus/feed/</wfw:commentRss>
		</item>
		<item>
		<title>AD: Test Your Awareness</title>
		<link>http://www.threethehardway.com/2008/06/26/ad-test-your-awareness/</link>
		<comments>http://www.threethehardway.com/2008/06/26/ad-test-your-awareness/#comments</comments>
		<pubDate>Thu, 26 Jun 2008 15:44:38 +0000</pubDate>
		<dc:creator>Oje</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Life]]></category>

		<category><![CDATA[TV]]></category>

		<guid isPermaLink="false">http://www.threethehardway.com/?p=178</guid>
		<description><![CDATA[
Another funny ad. The great thing about this is that although it is so simple, and low budget it manages to engage the viewer while still being humorous. I won&#8217;t ruin it, but I was actually proud of myself when I got the number right only to end up laughing at myself at the end.
This [...]]]></description>
			<content:encoded><![CDATA[<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="420" height="340" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://www.youtube.com/v/Ahg6qcgoay4&amp;hl=en" /><embed type="application/x-shockwave-flash" width="420" height="340" src="http://www.youtube.com/v/Ahg6qcgoay4&amp;hl=en"></embed></object></p>
<p>Another funny ad. The great thing about this is that although it is so simple, and low budget it manages to engage the viewer while still being humorous. I won&#8217;t ruin it, but I was actually proud of myself when I got the number right only to end up laughing at myself at the end.</p>
<p>This is another British ad, made to bring awareness to the safety of cyclists, after a whole day of driving my scooter around Manhattan, I think we could use a few ads here as well for bikers in general.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.threethehardway.com/2008/06/26/ad-test-your-awareness/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Singing In The Rain (Remix), VW Ad</title>
		<link>http://www.threethehardway.com/2008/06/19/singing-in-the-rain-remix-vw-ad/</link>
		<comments>http://www.threethehardway.com/2008/06/19/singing-in-the-rain-remix-vw-ad/#comments</comments>
		<pubDate>Thu, 19 Jun 2008 22:13:45 +0000</pubDate>
		<dc:creator>Oje</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Design]]></category>

		<category><![CDATA[Life]]></category>

		<category><![CDATA[TV]]></category>

		<guid isPermaLink="false">http://www.threethehardway.com/?p=177</guid>
		<description><![CDATA[
One of my favorite ads, though I may have posted it before. I think I only saw it once on TV, but every couple of months I get the urge to watch it again. The song in the ad, by the way, is by Mint Royale, an electronica duo turned solo act based out of [...]]]></description>
			<content:encoded><![CDATA[<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="420" height="340" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://www.youtube.com/v/r1q98m7qJ8g&amp;hl=en" /><embed type="application/x-shockwave-flash" width="420" height="340" src="http://www.youtube.com/v/r1q98m7qJ8g&amp;hl=en"></embed></object></p>
<p>One of my favorite ads, though I may have posted it before. I think I only saw it once on TV, but every couple of months I get the urge to watch it again. The song in the ad, by the way, is by <a href="http://www.mint-royale.com/">Mint Royale</a>, an electronica duo turned solo act based out of Manchester, England.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.threethehardway.com/2008/06/19/singing-in-the-rain-remix-vw-ad/feed/</wfw:commentRss>
		</item>
		<item>
		<title>The Galiwag</title>
		<link>http://www.threethehardway.com/2008/06/19/the-galiwag/</link>
		<comments>http://www.threethehardway.com/2008/06/19/the-galiwag/#comments</comments>
		<pubDate>Thu, 19 Jun 2008 13:55:33 +0000</pubDate>
		<dc:creator>Oje</dc:creator>
		
		<category><![CDATA[Web]]></category>

		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.threethehardway.com/?p=173</guid>
		<description><![CDATA[
Completed a redesign for The Galiwag, the less formal web presense for Galison/Mudpuppy Press, a paper gifts company based in midtown Manhattan. The whole idea was to just make it more fun and less corporate, so I used the Mudpuppy character Galison uses for its children&#8217;s line as the logo and the post divider while [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.threethehardway.com/wp-content/uploads/2008/06/galiwag_completed.jpg" rel="lightbox"><img class="alignnone size-full wp-image-175" title="galiwag_completed_thumb" src="http://www.threethehardway.com/wp-content/uploads/2008/06/galiwag_completed_thumb.jpg" alt="" width="420" height="240" /></a></p>
<p>Completed a redesign for <a href="http://galison.typepad.com">The Galiwag</a>, the less formal web presense for<a href="http://www.galison.com"> Galison/Mudpuppy Press</a>, a paper gifts company based in midtown Manhattan. The whole idea was to just make it more fun and less corporate, so I used the Mudpuppy character Galison uses for its children&#8217;s line as the logo and the post divider while introducing more playful colors and gradients to the site.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.threethehardway.com/2008/06/19/the-galiwag/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Amnesty International&#8217;s Olympic Games Ads</title>
		<link>http://www.threethehardway.com/2008/06/19/amnesty-internationals-olympic-games-ads/</link>
		<comments>http://www.threethehardway.com/2008/06/19/amnesty-internationals-olympic-games-ads/#comments</comments>
		<pubDate>Thu, 19 Jun 2008 13:25:27 +0000</pubDate>
		<dc:creator>Oje</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Design]]></category>

		<category><![CDATA[Life]]></category>

		<category><![CDATA[Political]]></category>

		<guid isPermaLink="false">http://www.threethehardway.com/?p=171</guid>
		<description><![CDATA[
It&#8217;s easy to get used to seeing ads in the context of which laundry detergent, pet food or fast food restaurant you should prefer, but there are often times when advertisements mean much more. They can be used to educate, warn, make light or terrorize us on a particular topic, and to me, that is [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.adverbox.com/amnesty-international-17/"><img class="alignnone size-full wp-image-172" title="amnestry_international_ad" src="http://www.threethehardway.com/wp-content/uploads/2008/06/amnestry_international_ad.jpg" alt="" width="420" height="594" /></a></p>
<p>It&#8217;s easy to get used to seeing ads in the context of which laundry detergent, pet food or fast food restaurant you should prefer, but there are often times when advertisements mean much more. They can be used to educate, warn, make light or terrorize us on a particular topic, and to me, that is when they can truly become powerful in a way that commercial advertising can rarely touch.</p>
<p>The above ad is one of three, found via <a href="http://www.adverbox.com/amnesty-international-17/">Adverbox</a>, created by Amnesty International in protest of the olympic games taking place in China, due to the reported mistreatment of social and political workers there. We all saw the commotion that followed the Olympic torch around, though the effectiveness of those displays is arguable. Are these any more so? Judge for yourself.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.threethehardway.com/2008/06/19/amnesty-internationals-olympic-games-ads/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Double Cross Vodka Packaging</title>
		<link>http://www.threethehardway.com/2008/05/23/double-cross-vodka-packaging/</link>
		<comments>http://www.threethehardway.com/2008/05/23/double-cross-vodka-packaging/#comments</comments>
		<pubDate>Fri, 23 May 2008 05:57:34 +0000</pubDate>
		<dc:creator>Oje</dc:creator>
		
		<category><![CDATA[Design]]></category>

		<category><![CDATA[Life]]></category>

		<guid isPermaLink="false">http://www.threethehardway.com/?p=168</guid>
		<description><![CDATA[
Bottle designed by the firm Capsule, it&#8217;s almost like a perfume bottle with how jewel like it is. Would probably hate to throw this thing away, much less break it over a bar and threaten some over aggressive drunk with the jagged edges like I usually do.
]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.threethehardway.com/wp-content/uploads/2008/05/doublecross_vodka_full.jpg" rel="lightbox"><img class="alignnone size-full wp-image-170" title="doublecross_vodka" src="http://www.threethehardway.com/wp-content/uploads/2008/05/doublecross_vodka.jpg" alt="" width="420" height="236" /></a></p>
<p>Bottle designed by the firm <a href="http://www.capsule.us/">Capsule</a>, it&#8217;s almost like a perfume bottle with how jewel like it is. Would probably hate to throw this thing away, much less break it over a bar and threaten some over aggressive drunk with the jagged edges like I usually do.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.threethehardway.com/2008/05/23/double-cross-vodka-packaging/feed/</wfw:commentRss>
		</item>
		<item>
		<title>WIP: The Galiwag</title>
		<link>http://www.threethehardway.com/2008/05/23/wip-the-galiwag/</link>
		<comments>http://www.threethehardway.com/2008/05/23/wip-the-galiwag/#comments</comments>
		<pubDate>Fri, 23 May 2008 05:39:54 +0000</pubDate>
		<dc:creator>Oje</dc:creator>
		
		<category><![CDATA[Design]]></category>

		<category><![CDATA[Life]]></category>

		<guid isPermaLink="false">http://www.threethehardway.com/?p=165</guid>
		<description><![CDATA[
I&#8217;m working on a blog redesign for Galison, the company I work for right now. It&#8217;s something a bit different from what I usually do, but it&#8217;s always fun to switch things up a little bit. This is what the mock looks like for now, hoping to get approval to go ahead tomorrow.
]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.threethehardway.com/wp-content/uploads/2008/05/galiwag.jpg" rel="lightbox"><img class="alignnone size-full wp-image-166" title="galiwag_thumb" src="http://www.threethehardway.com/wp-content/uploads/2008/05/galiwag_thumb.jpg" alt="" width="420" height="236" /></a></p>
<p>I&#8217;m working on a blog redesign for Galison, the company I work for right now. It&#8217;s something a bit different from what I usually do, but it&#8217;s always fun to switch things up a little bit. This is what the mock looks like for now, hoping to get approval to go ahead tomorrow.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.threethehardway.com/2008/05/23/wip-the-galiwag/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Lacoste Reinvents Tennis</title>
		<link>http://www.threethehardway.com/2008/05/21/lacoste-reinvents-tennis/</link>
		<comments>http://www.threethehardway.com/2008/05/21/lacoste-reinvents-tennis/#comments</comments>
		<pubDate>Thu, 22 May 2008 03:45:58 +0000</pubDate>
		<dc:creator>Oje</dc:creator>
		
		<category><![CDATA[Life]]></category>

		<category><![CDATA[Sports]]></category>

		<guid isPermaLink="false">http://www.threethehardway.com/?p=164</guid>
		<description><![CDATA[
I&#8217;m not a big fan of tennis, although Cathrine sure is. However, if tennis is anything like this in the future, well sign me up.
]]></description>
			<content:encoded><![CDATA[<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="420" height="346" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://www.youtube.com/v/DP9rm8AtFXk" /><embed type="application/x-shockwave-flash" width="420" height="346" src="http://www.youtube.com/v/DP9rm8AtFXk"></embed></object></p>
<p>I&#8217;m not a big fan of tennis, although Cathrine sure is. However, if tennis is anything like this in the future, well sign me up.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.threethehardway.com/2008/05/21/lacoste-reinvents-tennis/feed/</wfw:commentRss>
		</item>
		<item>
		<title>The Spirit: Frank Miller is at it again</title>
		<link>http://www.threethehardway.com/2008/05/14/the-spirit-frank-miller-is-at-it-again/</link>
		<comments>http://www.threethehardway.com/2008/05/14/the-spirit-frank-miller-is-at-it-again/#comments</comments>
		<pubDate>Wed, 14 May 2008 20:28:16 +0000</pubDate>
		<dc:creator>Oje</dc:creator>
		
		<category><![CDATA[Life]]></category>

		<category><![CDATA[Movies]]></category>

		<guid isPermaLink="false">http://www.threethehardway.com/?p=163</guid>
		<description><![CDATA[
I&#8217;m a big fan of Frank Miller, the guy can do no wrong. My appreciation for his work probably has something to do with my fondness for the &#8220;Film Noir&#8221; style he uses. I&#8217;ve always liked those old detective movies from the 40&#8217;s and 50&#8217;s and actresses and actors like Marlene Dietrich and Humphrey Bogart.
Let&#8217;s [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: left;"><a href="http://escoffery.files.wordpress.com/2008/04/the-spirit.jpg" rel="lightbox"><img src="http://www.aintitcool.com/images2007/SpiritTeaserSm.jpg" alt="" width="420" height="623" /></a></p>
<p style="text-align: left;">I&#8217;m a big fan of Frank Miller, the guy can do no wrong. My appreciation for his work probably has something to do with my fondness for the &#8220;Film Noir&#8221; style he uses. I&#8217;ve always liked those old detective movies from the 40&#8217;s and 50&#8217;s and actresses and actors like Marlene Dietrich and Humphrey Bogart.</p>
<p style="text-align: left;">Let&#8217;s not even get to some of the amazing posters created back then, they put 99 percent of current movie posters to shame, I&#8217;ll round up some of my favorites in another post.</p>
<p style="text-align: left;">Well, Miller&#8217;s latest project is <a href="http://www.mycityscreams.com/">The Spirit</a>, and he&#8217;s directing this one. You can catch an <em>early</em> teaser on <a href="http://youtube.com/watch?v=j1F-97xJ33E">Youtube</a>, and it&#8217;s very reminiscent of Sin City, for obviously reasons. The poster, however, looks great. I can&#8217;t wait for the film to come out, although it&#8217;ll be bit of a wait since it is a 2009 release.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.threethehardway.com/2008/05/14/the-spirit-frank-miller-is-at-it-again/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Work in Progress: JLS Designs Update</title>
		<link>http://www.threethehardway.com/2008/05/03/work-in-progress-jls-designs-update/</link>
		<comments>http://www.threethehardway.com/2008/05/03/work-in-progress-jls-designs-update/#comments</comments>
		<pubDate>Sat, 03 May 2008 22:39:35 +0000</pubDate>
		<dc:creator>Oje</dc:creator>
		
		<category><![CDATA[Design]]></category>

		<category><![CDATA[Life]]></category>

		<guid isPermaLink="false">http://www.threethehardway.com/?p=160</guid>
		<description><![CDATA[
Updated screenshot of the JLS project, main page is done. Now comes the heavy lifting and the photo editing. More screenshots as the project continues.
]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.threethehardway.com/wp-content/uploads/2008/05/jls_wip_v2.jpg" rel="lightbox"><img class="alignnone size-full wp-image-162" title="jls_wip_v2_thumb" src="http://www.threethehardway.com/wp-content/uploads/2008/05/jls_wip_v2_thumb.jpg" alt="" width="420" height="236" /></a></p>
<p>Updated screenshot of the JLS project, main page is done. Now comes the heavy lifting and the photo editing. More screenshots as the project continues.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.threethehardway.com/2008/05/03/work-in-progress-jls-designs-update/feed/</wfw:commentRss>
		</item>
	</channel>
</rss>
